From Vision to Website:

Building Safehands International’s Digital Future

Client
Safehands International
Category
Design, development, and SEO

About Safehands International

Safehands International is a ground transport services provider supporting assistance companies worldwide. The company was established in the North West of England in 2007, and within a short period, it has spread its operations to Europe and then further to the international market. In 2017, it moved to the UAE, where it has a central base to control its global operations more effectively. Safehands International provides taxi, chauffeur and ambulance services on the basis of a verified network of licensed partners. The company has over 50,000 successful transfers made in over 100 countries and is known to be reliable, professional, economical and heavily concerned with care for clients and passenger safety.

Problem Statement

Safehands International needed an updated digital platform in the UAE that was able to showcase its capabilities, scale, and professionalism globally. Their current site was not conducive to business development, online credibility, and effective communication, which in turn was damaging their reputation and business.

The interface employed on Safehands' previous website lacked the modern web design standards required in the UAE Market, thus diminishing their credibility as a global transport services provider.

The previous website had complicated navigation and inconsistent layouts, which limited effective UX design, thus making it difficult for UAE Medical assistance companies to understand their services.

Their former site had not been properly optimised for Mobile Web Development, which had affected their access to local UAE logistics partners.

The core offerings, such as ambulance and chauffeur services, were not presented with clarity, weakening service-based website development and reducing engagement from healthcare transport stakeholders in the UAE.

Goals to Achieve

At Emeriosoft, our project was aimed at turning their website into a high-performing digital asset that facilitated the global operations, increased brand credibility, and made the site easier to use for customers within the UAE.

We developed a contemporary interface which was aligned with the Enterprise Development Services required within the UAE, while also reflecting the company’s international position in the global transport industry.

Considering the poor user experience, an organised navigation system was introduced, with content flow using best UI UX practices to enable quick decision-making for UAE assistance companies.

For Safehands International, a fully responsive platform was developed using responsive web design services , ensuring reliable performance for UAE-based users of international logistics.

Properly presented the services and products offered by Safehands International using custom website development techniques specifically suited to the UAE market to convey value in medical transportation services.

The long-term visibility and credibility of the new website were enhanced through SEO friendly web development, which differentiates Safehands International in the ground transport industry in the UAE.