Provident is one of the top real estate market places in Dubai which offers end to end services of property to investors, buyers and sellers. Having the unmatched access to the prime listings, off plan developments, undivided professional experience and professional property management solutions, Provident is credited with the customer-oriented approach, unquestioned knowledge and success in the vibrant real estate business within Dubai.
Shaping a Digital Destination for
Dubai’s Premier Real Estate Marketplace
Category
Design, development, and SEO
Client
Provident Estate
About provident Estate
Problem Statement
As Provident kept growing in the scale of its operations and the quantity of its service offerings, the current digital presence was no longer relevant to the market leadership and customer-focused service philosophy of the brand.
Tourists found it hard to move between property advertisements, market overviews, and specialist meetings, resulting in a lack of involvement and lost points of conversion.
The Dubai projects and branded developments were not represented in an immersive or organised way which restricted the exposure of the vast portfolio of Provident.
Market reports and insights were among the valuable resources that were not placed in a strong position to support the expertise and thought leadership of Provident.
The web site structure was not flexible enough to accommodate future development of the site, the introduction of new services, a sustainable web site, and an ever-growing content demand.
Goals to Achieve
Emeriosoft collaborated with Provident to establish definite digital goals, which revolved around performance, usability, and brand position. This was to develop a future ready platform that is in line with the vision of Provident.
Create a friendly and receptive interface allowing smooth navigation through the property, reports and specialist user support on every device.
Showcase exclusive offers, off plan, and branded projects that can be seen in a well-organised format and graphics that are easy to follow.
Emphasise the market reports, sustainability efforts and experience at Highlight Provident to enhance trust and investor confidence.
Incorporate prominent declaration of action that will motivate the users to relate with experts, list real estate and download market reports.
Created a strong, scalable website infrastructure that will support long-term growth, service development and later digital improvement.